Employers don’t want ‘one-size-fits all’ mobile device for employees

One mobile for work, one mobile for home is set to be the norm for UK employees in the years to come with less than half of the 5,000 businesses asked said they expect employees to use their personal devices at work in the future - down from 63 per cent last year.

The 21 per cent swing follows increased anxiety from employers about security. Over a third said security is the main reason for concerns about employees using personal devices for work purposes. Despite this, 42 per cent of staff currently use their own gadgets at work.

24 tips for using social media in your business - Business Matters

24 tips for using social media in your business

Wading into the fast-moving flow of social media can be daunting to a small business owner with very little time on his hands. Here's Business Matters comprehensive social media cheat sheet for the time-strapped entrepreneur.

tips :1. Offer a peek behind the scenes. Offering a sneak preview of new products, services, or features online can help build demand and provide critical feedback to help smooth the launch. For instance posts photos of new products on Flickr and invites comments from customers.

tips :2. Harness your expertise. It is unlikely that your company's white paper won't go viral. But sharing knowledge you've gathered through your trade can go a long way toward boosting your brand.

tips :3. Demonstrate what your company does. Because multimedia is so integral to social media, getting connected allows you to express your company's value proposition beyond words. Create a series of videos showing your product in action.